
Vira Iefremova, 36, has been driven by a passion for science since childhood. Though she initially dreamed of the stars, a high school biology lesson redirected her...

I’ve been working in journalism all my life, despite several attempts to leave the field. I started in Zaporizhzhia as a host on wired Radio Three, then moved to Kyiv, where I worked for daily newspapers. Later, I began writing stories for Focus magazine and the Babel website. As a freelance author, I was published in Ukrainian Esquire, Charitum, Reporters, and other outlets. I’ve also collaborated with charities such as Enjoying Life, savED, and UAnimals.
Since 2024, I’ve been an editor in the long-form stories department at LIGA.net and a mentor for novice journalists at the Media Development Foundation.
I am convinced that there is nothing more fascinating in the world than human stories.

Vira Iefremova, 36, has been driven by a passion for science since childhood. Though she initially dreamed of the stars, a high school biology lesson redirected her...

Valeria Tymotievych has worked in marketing for more than 12 years, most of that time at Fedoriv Agency , one of Ukraine’s best-known marketing agencies. Valeria developed...

In 2017, Ukrainian designers Kateryna Sokolova and Arkadii Vartanov, inspired by Ukrainian modernists, launched a brand of designer furniture and home decor. Today, exports...

Ukrainian Niche Perfumes: 8 Brands Worth Choosing as a Gift
The demand for niche perfumes is growing worldwide. Ukrainian perfume brands are also on trend, developing exquisite fragrances from natural ingredients. These range from...

Olena Borysova is a restaurateur, economist, and CEO of GastroFamily, one of Ukraine’s largest restaurant groups. Today, the company runs more than 60 establishments across...

How Ukrainians celebrate Christmas: 5 Books on fascinating traditions and authentic festive dishes
Christmas is a holiday rich in traditions. In Ukraine, people decorate their homes, cook festive dishes, and wear embroidered clothing. In some places, neighbors still go from...

Gar O’Rourke was born into an Irish family in a small mountain village in the west of Ireland—Clifden. The family moved often: in his childhood and teenage years, Gar lived...

From $23 investment to a million-dollar Etsy sale: interview with Touchable Linen’s founder
Margarita Drugova is 28 years old and originally from the Kharkiv region. At 20, she gave birth to a daughter and faced a common dilemma: two years of searching for remote...